Making effective branded content in 2024
The fastest way to promote your brand or business is to use video production in your marketing strategy. Videos can visually clarify and demonstrate concepts so it’s an easy way to promote your brand.
The fastest way to promote your brand or business is to use video production in your marketing strategy. Videos can visually clarify and demonstrate concepts so it’s an easy way to promote your brand.
Tools and tricks to mastering editing and animation in video production. We will discuss some of our post production techniques and show you some tips on how to master your own workflow, even though we mainly work in Adobe Premiere for editing. So let’s start…
Video production has become an essential tool for marketing because it is a highly engaging and shareable medium. Videos can communicate complex ideas and emotions in a short amount of time, making them perfect for capturing the attention of potential customers. They also have a higher chance of being shared on social media, increasing the reach of your message.
Video is a powerful thing. It can inform the masses, or just remind groups of people around the world of one idea, quickly. For brands it can increase awareness and in business it can boost sales with staggering numbers.
The built environment serves as a stage to many architecture interventions and video productions we work on. Whether it’s residential developments, corporate establishments or community driven projects like schools etc. The devil is in the details, and this is what we emphasize through our photography and video production. We take great care in understanding these industries/spaces before documenting them in order to create narratives that are honest to the architecture and for the viewer. Once we’re clear on the story, we start shooting.
For a long time wire art was bound to the street corners and highways of South Africa. As a result it’s served as inspiration for some unique innovators. This is a story about them. All photography and video production work by Epitome. Styling by Louise Steytler. Model: Terence Masamuna. Words by Ralph Borland.
Anyone that has ever used the platform when planning a trip will know how powerful their service is. They have made a great impact on South Africa, and not only on the country’s tourism and economy, but on a lot of the local citizens as well. Since their arrival in 2009, AirBnB has introduced various new products, services and initiatives to assist both developing communities and established businesses.
When our friends over at Made asked us to film the pre-celebrations for CTEMF (Cape Town Electronic Music Festival) on First Thursday, we were already excited about the festival, so we were more than ready...
Stuck in an abyss in the back of a van with nothing else to do, but do what they love, Rock n Roll. This short film about the band Black Lung brings three unsuspecting victims...
We took to the streets with the first electric longboard to hit the shores of South Africa by weFix. The Houdt Freeboard brings pleasure to any boarding aficionado and allows commuters to zip through traffic...
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